Logo design and identity for New Danish Screen.
New Danish Screen is a talent development subsidy scheme aimed at supporting documantary and fiction film, and focusing on inspiring new film talents to challenge traditional and well-defined norms. It supports and offers opportunites for new talents to create experiences for cinema audiences.
New Danish Screen was initiated by the Danish Film Institute in cooperation with Danish National Television and the second largest televison broadcast company in Denmark, TV2.
To communicate a slightly more rough and anarchistic approach to film media and production, the studio designed a stencil typography with an irregular letter spacing. This stencil was inspired by and originated from DFI's own identity typography and signals a strong relationship between New Danish Screen and the Danish Film Institute.
New Danish Screen is a talent development subsidy scheme aimed at supporting documantary and fiction film, and focusing on inspiring new film talents to challenge traditional and well-defined norms. It supports and offers opportunites for new talents to create experiences for cinema audiences.
New Danish Screen was initiated by the Danish Film Institute in cooperation with Danish National Television and the second largest televison broadcast company in Denmark, TV2.
To communicate a slightly more rough and anarchistic approach to film media and production, the studio designed a stencil typography with an irregular letter spacing. This stencil was inspired by and originated from DFI's own identity typography and signals a strong relationship between New Danish Screen and the Danish Film Institute.
logo
| year |
2006 |
| place |
Copenhagen, DK |
| project |
New Danish Screen |
| client |
Danish Film Institute
The national organisation responsible for supporting, encouraging and conserving film and cinema culture. The institute is supported by the Danish Ministry of Culture. The institute houses Denmark's national filmography as well as an entertainment and edutainment facility, with its cinemas, videotheque, restaurant and café, bookshop and filmmaking studio FILM X. Initially the Danish Film Institute was born out of merger between four separate organisations. dfi.dk cinemateket.dk |
| people |
Rasmus Koch; Alexander Häggström; Till Rickert |
| credit | This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License, unless otherwise noted. |
