Identity programme for Danmarks Borgcenter – translated as The Danish Castle Center
In 2013, Danmarks Borgcenter will open as a combined research center, museum and event park devoted to re-telling the history of castles, kings and the gain and loss of power in medieval Denmark.
Danmarks Borgcenter is situated in the grounds of the ruined medieval Vordingborg Castle. Here, during the middle ages the rule of King Valdemar Atterdag established a Danish center of power.
The resulting logo/visual identity focuses on the center's 3 main themes – castles, kings and power in medieval Denmark. Furthermore the logo's aesthetic refers to the heraldic systems of the Middle Ages – the defense wall from the remaining defense tower of the old castle, the crown of King Valdemar Atterdag, and a goose refers to a well known Danish story involving King Valdemar Atterdag´s persistence and determination during the conflict with the Hanseatic League.
In 2013, Danmarks Borgcenter will open as a combined research center, museum and event park devoted to re-telling the history of castles, kings and the gain and loss of power in medieval Denmark.
Danmarks Borgcenter is situated in the grounds of the ruined medieval Vordingborg Castle. Here, during the middle ages the rule of King Valdemar Atterdag established a Danish center of power.
The resulting logo/visual identity focuses on the center's 3 main themes – castles, kings and power in medieval Denmark. Furthermore the logo's aesthetic refers to the heraldic systems of the Middle Ages – the defense wall from the remaining defense tower of the old castle, the crown of King Valdemar Atterdag, and a goose refers to a well known Danish story involving King Valdemar Atterdag´s persistence and determination during the conflict with the Hanseatic League.
example poster & invite – visualization of graphic concept
| year |
2011 |
| place |
Vordingborg, DK |
| project |
Danmarks Borgcenter identity |
| client |
Danmarks Borgcenter
The initiative and establishment of Danmarks Borgcenter – in english The Danish Castle Center, is led by the Municipality of Vordingborg, placed in the Sourthern part of Zealand, together with the association of local museums called Museerne Vordingborg. The plan for The Danish Castle Center is to gather the academic practise devoted to medieval studies and casteology and create a combined research center, museum and event park. borgcenter.dk |
| people |
Rasmus Koch; Patricia Forbert; Duncan Paré; Sunghye Park |
| credit | This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License, unless otherwise noted. |